What is Engaging Content?

Content that makes you


✋🏻 𝗦𝗧𝗢𝗣


👀 𝗟𝗢𝗢𝗞


👍 𝗟𝗜𝗞𝗘

We are all very busy spinning plates, is LinkedIn one of your top priorities?

It should be,
if used well LinkedIn can be a tremendous 𝗹𝗲𝗮𝗱 𝗺𝗮𝗴𝗻𝗲𝘁,
but if used badly it can be a tremendous 𝘁𝗶𝗺𝗲 𝘀𝘂𝗰𝗸.

Why not invest some time + money to use your time on LinkedIn more productively.

Let me ask you:

Are you 𝙇𝙤𝙨𝙩 𝙤𝙣 𝙇𝙞𝙣𝙠𝙚𝙙𝙄𝙣? Overwhelmed by it all.

Do you suffer from 𝘽𝙤𝙧𝙞𝙣𝙜 𝘾𝙤𝙣𝙩𝙚𝙣𝙩 𝙎𝙮𝙣𝙙𝙧𝙤𝙢𝙚? Your content has little engagement

Are you trying to 𝗗𝗲𝘃𝗲𝗹𝗼𝗽 𝗬𝗼𝘂𝗿 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗕𝗿𝗮𝗻𝗱 on LinkedIn?

If you answered yes to any of these questions this course can help you.

Online networking is now more 𝗶𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝘁 than ever

LinkedIn has around 100 million daily users but only 3 million users post content every week.


Add value to the feed, not noise.

This course is designed for solopreneurs and entrepreneurs who care about making great first impressions and are prepared to work to develop their personal brand by optimising their profile, posting engaging content and growing their network.



LinkedIn can seem a bit overwhelming.


DON’T PANIC !!

Most lessons are between 1 – 6 minutes

So can you invest 10 – 15 minutes a day for some personal development?

If you watch just one or two lessons a day you’ll be finished before you know it.



You don't have to watch EVERY lesson

Better to have lessons you don't need than to miss things out.

I do suggest you do consider watching all the lessons in the essential chapters



Profile – Essentials

Content – Essentials

Connections – Essentials

Security - Essentials



The whole point of this course is YOU are in control

You choose

When to learn - you pick the time

How to learn - as many lessons as you wish

What to learn - you have my permission to skip lessons

I encourage you to look at the PDF in the introduction and see what lessons are most relevant to what you are trying to achieve on LinkedIn

I repeat

You don't have to watch every lesson

If you don’t want to set up a company page – skip it!

If you don’t want to post a video on LinkedIn – skip it!

Maybe watch it later when you feel brave enough to step in front of the camera.

If you don’t want to set up events on LinkedIn – skip it!

I hope you get the idea


Learning should be fun 

If you sign up and I see you are struggling I will get in touch to give you some guidance.



👉 𝗧𝗵𝗲𝗿𝗲 𝗮𝗿𝗲 𝘀𝗲𝘃𝗲𝗿𝗮𝗹 𝗳𝗿𝗲𝗲 𝗽𝗿𝗲𝘃𝗶𝗲𝘄 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗮𝘃𝗮𝗶𝗹𝗮𝗯𝗹𝗲 𝗳𝗿𝗼𝗺 𝗺𝘆 𝗰𝗼𝘂𝗿𝘀𝗲. 👈

FAQ

  • What topics do you cover?

    For a brief overview take a look at the course curriculum below on this page. For more detail, check out the course overview, a PDF in the introduction section available after you register for the free preview.

  • What is included in the course?

    Quite a few video lessons either narrated slides or screen capture films. Virtually all lessons are between 1 and 6 minutes in duration and a few downloadable PDFs

  • Do I have to watch all the lessons in order?

    No in fact I suggest don't watch all the lessons. I do suggest watching all the lessons in essentials chapter and they may make more sense in order especially regarding content and connections.

  • Can I view a free preview of this course?

    Yes there are currently several lessons available to view for free after registering.

  • Will this course help me get a job?

    Unfortunately at the present time this course is primarily about content. I do show how to optimise your profile and change your settings but I do not fully explore the process of looking for a job using LinkedIn.

Course curriculum

  • 1

    Introduction

  • 2

    Profile - Essentials

    • 01 Profile: Introduction

    • 02 Profile: URL

      FREE PREVIEW

    • 03 Profile: Banners

    • 04 Profile: Headshots

    • 05 Profile: Name - DON'T use emoji

    • 06 Profile: Headlines - Why they are so important

    • 07 Profile: Location, Industry + Contact

    • 08 Profile: Services

    • 09 Profile: About you or about your customers?

    • 10 Profile: Featured

    • 11 Profile: Activity

    • 12 Profile: Experience

    • 13 Profile: Education

    • 14 Profile: Certs, Skills, Recommendations + Interests

    • 15 Profile: Headshots

      FREE PREVIEW

    • Essential Profile Quiz
  • 3

    Profile - Extras

    • 16 - Inviting your contacts to LinkedIn

    • 17 - Public or private viewing mode

    • 18- Follow, Hide Connections + also viewed

    • 19 - Public profile

    • 20 - Featuring your Calendly link

    • 21 - Adding bold text and emoji to your profile

    • 22 - How to create a simple banner using Inkscape

    • Profile Extra Bits Quiz
  • 4

    Content - Essentials

    • 01 Content: Introduction

      FREE PREVIEW

    • 02 Content: Text

    • 03 Content: Comments

    • 04 Content: Photos

    • 05 Content: Videos

    • 06 Content: Documents + Articles

    • 07 Content: Photos Cropping + Tagging

    • 08 Content: Uploading Photos August 2021 update

    • 09 Content: Photo layout

    • 10 Content: Options

    • 11 How to save content to read

    • 12 What to post on LinkedIn?

    • 13 Get your connections to hit the bell icon

    • Essential content quiz
  • 5

    Content - Extras

    • 01 - Content Advanced - The other types

    • 02 - Content Advanced - LinkedIn Live

    • 03 - Content Advanced Just one good idea

    • 04 - Content Advanced - Double check your annotated images

    • 05 - Content Advanced - Adding urls to posts

    • 06 - Content Advanced - Creating a Poll

    • 07 - Content Advanced - Why post on LinkedIn?

    • 08 - Content Advanced - More content ideas

    • 09 - Content Advanced - When to post + how to test

    • 10 - Content Advanced - Writing and adding media to Articles

    • 11 - Content Advanced - The 5:1 Ratio + LinkedIn Stars

    • 12 - Content Advanced - Shape and Colour Scheme of Graphics

    • 13 - Content Advanced - Comparing Content Part 1

    • 14 - Content Advanced - Comparing Content Part 2

    • 15 - Content Advanced - How many views? Spring 2021 posts overview
  • 6

    Content - Video

    • 01 - Uploading video

    • 02 - Video: Tips for shooting

    • 03 - Video framing and structure

    • 04 - Video Statistics

    • 05 - Comparing Video Content
  • 7

    Content - Hashtags

    • 01 Hashtags Introduction

    • 02 Hashtags Quiz

    • 03 Popular Hashtags

    • 04 Hashspam

    • 05 Using Copycat content to compare hashtags

    • 06 Using Copycat content to compare hashtags part 2

    • The 600 most popular hashtags on LinkedIn updated August 2021
  • 8

    Connections - Essentials

    • 01 Things NOT to do on LinkedIn unless you want to get banned

    • 02 Connections Part 1

    • 03 Connections Part 2

    • 04 Connections Spreadsheet

    • 05 Followers

    • 06 Invitations

      FREE PREVIEW

    • 07 Groups

    • 08 Tagging + Mentions

    • 09 Privacy Options

    • 10 Notifications

    • 11 Searching for posts

    • 12 Searching for people

    • 13 Advanced Searching

    • 14 List of Industries

    • Essential Connections quiz
  • 9

    Connections - Extras

    • 01 Events

    • 02 LinkedIn tags after events

    • 03 Today + Tomorrow

    • 04 Cleaning up your feed - unfollowing

    • 05 Connections - Spring cleaning

    • 06 SSI and LinkedIn Premium

    • 07 Event attendees glitch
  • 10

    Security - Essential

    • 01 How to protect your LinkedIn account

    • 02 How to set up two factor Authentication on LinkedIn

    • 03 Tips to spot a fake profile
  • 11

    Company Pages - Extra

    • 01 Setting up a company page

    • 02 Editing your company page

    • 03 Uploading content

    • 04 Inviting connections

    • 05 Analytics

    • 06 Linking your profile to your company page

    • 07 Why it's hard to gain followers for your LinkedIn company page - NEW
  • 12

    LinkedIn Mobile App - Extra

    • 01 Name pronunciation / mini pitch

    • 02 How to send video or audio messages

Do you want the LinkedIn profile and content that you deserve?

Start NOW